As Little as Possible: Hancock v. Hancock

Monday, June 30, 2008

Hancock v. Hancock

Which movie are they trying to sell us? And does either look appealing?

5 comments:

elgringo said...: As bad as the marketing for Hancock is, I trust Will Smith. Even if the movie turns out not to be great, I'll definitely see the next ten movies he puts out. Smith seems like more of a superhero than the ones he portrays on the big-screen. Come July 4th, he'll have my $7.75.; 01 July, 2008 01:57
RJ said...: That second trailer just spoiled something I think . . . why do trailers do that? I mean, I kind of suspected as mush about Charlize but . . .; 02 July, 2008 00:32
Mike z said...: The more variety you have in your marketing, the more variety there'll be in your audience. I guess.; 02 July, 2008 12:01
ah said...: i, fortunately or not, caught it for free at an EW screening. it was ok, i suppose. have you seen it yet?

it's marketing case studies like these for which i am applying thousands of dollars toward a diploma. except rarely is the j-school so inventive to let us study film trailers.; 14 July, 2008 04:45
ah said...: also, props to the "rural juror" for the name. "the rerrer jerr"... ha, classic!; 14 July, 2008 04:46

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